| Overview |
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At Visnova, we understand the challenges that
Independent Software Vendors (ISVs) and IT Service Providers providing Software
Engineering services globally are facing. These challenges include increased
competition, pricing pressures and high cost of development and support which
is directly affecting their bottom line. Sales Managers are faced with the
challenge of increasing sales, reducing marketing budgets, capturing channel
partner and customer mind-share and maintaining a healthy pipeline. Product
Managers are under increasing pressure to rationalize the use of development
resources, budgets, time to market and use of advanced tools and technologies
for their Product Life Cycle management.
The Need
Regardless of the size or
maturity of the company involved in Software Engineering, the challenges they
encounter are quite similar. These challenges include:
- Increasing Revenue
- Increase sales
- Optimize sales and marketing force
- Improve sales and marketing processes
- Effectively manage channel partners
- Capture channel partner mind share
- Extending and evolving into new and emerging
markets
- Increasing Bottom Line
- Reduce development costs without compromising
on quality
- Reduce cost of product maintenance
- Reduce cost of product support
- Decrease overall Cost-Per-Order-Dollar
- Improving Responsiveness
- Decrease time-to-market for new products
- Maintaining technology leadership and changing
with new technology trends at a lower cost
- Addressing customer issues, queries,
requirements
- Industry-Specific Challenges
- Intellectual Property (IP) protection
- Scarcity of highly qualified, skilled
resources
- Reduce cost of employee retention
- Enhance customer satisfaction
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